Ram Rewards is a case study that I researched and designed for club members of the FSC Esports Club. Rewarding members, the more they participate in club activities.

Project Type: Student Project

Summary

About Ram Rewards

Ram Rewards was intended for my design & play mechanics, class. The objective of the project was to gamify our senior project, but I found it impossible to gamify medication. So I look for other substitutes and thought to get a shot at the FSC Esports Club.

Insight

Solution

Ram Rewards is a social and reward application for FSC Esports Club members. The more the member participates in club activities or game activities, the more points they are rewarded.

Duration: January 2022 - May 2023

Team: Solo Project guided by professor

Tools: Google Forms, Keynote, Figma, and Adobe Photoshop, Adobe Illustrator

Current Problem

Clubs at SUNY Farmingdale or at any college are important for students to stay active within the campus community. FSC Esports is a very active club, with activities going on each week. That being said, attendance at these activities seems to be a bit on the low end.

After interviewing some club members from FSC Esports, I was able to narrow down some of the problems that they face. A lot of the members love to compete in eSports tournaments. On the other hand, though, the members don't have any incentive to participate in some of the other events the club offers.

User Problem

Gamifying an Esports club?

This case study had its difficulties, but that being said, I had a lot of fun making up a bunch of the features, core, tasks, etc. that would be put into Ram Rewards. Lets go into more detail with what I created alongside with it:

Game Core

To use the gamification process on the Farmingdale State Esports Club to promote more engagement with the subtle club/community.

Game Core Loop

Features of the App

Members can share whatever they want to other members

Social Feed

Rewards

Members can earn points to spend on rewards for themselves

Levels

Earning EXP from being active shows how active the member is.

Badges

Members can achieve badges from task & challenges to show off.

Members can challenge others for a place on the board.

Leaderboard

Members can customize their profile by earning points.

Customization

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Goals for the app

Rewarding:
Club members stay active in a growing community and get rewarded by participating and staying active in the club.

Mechanics

Hooked Model

UI Comps

Social Feed

Like Instagram, Twitter, Facebook, and other social media apps. Club members can share whatever they want to share within the social feed.

Rewards

Shows members how rewards and points work and allows them to track their amount and how to spend them.

Leveling

The more the member is active, the more exp they gain, which allows them to level up. They can compete with other club members with their level and the leaderboard.

Profile

Customizable to the users' preferences. The profile shows off how active the user is within the club. It also shows off all the badges that the user has acquired.